Independent (Chubb-owned)

Peter Millar

American luxury-leisure and golf apparel house; an official apparel partner for the 2027 Ryder Cup at Adare Manor.

Active sports: Golf

Strategy

Sport activity

Active sports

Golf

Athletes

Products

Analysis

Peter Millar sits at the premium end of golf apparel; its 2027 Ryder Cup presence ties it to the resort-as-venue model that increasingly defines golf's luxury economics.