Luxury brands, athletes, sponsorships and the commercial culture of elite sport.
Louis Vuitton uses sport as a stage for travel, aspiration, craftsmanship and global celebrity culture.
Active sports: Tennis, Formula 1, Football
Tennis, Formula 1, Football
Carlos Alcaraz
Travel trunks, Sporting accessories, Event activations
Louis Vuitton's sport strategy extends its historical association with travel into a modern world of athletes, tournaments and global spectacles.
Detailed commercial analysis, athlete relationships and strategic direction.
Reach a premium audience of luxury industry professionals and sport business leaders.